Today Sponsor Week begins! It’s also the 25th Anniversary of the MIT Media Lab! Oh and it’s Alumni Week.
What is Sponsor Week? It’s a big science fair where all the Media Lab sponsors come out to see all of the various projects at the lab. It also a time for the Lab to invite perspective sponsors and SHOW them why want to be associated with the Lab. Please read this to know more about sponsorship. For those that know me, Sponsor Week is like the Winter Music Conference. While it’s taken me sometime to get used to Media Lab’s academic structure, I completely understand Sponsor Week.
The Media Lab’s motto is “Demo or Die!” While a theoretical dissertation of some esoteric topic may be quite interesting, nothing is more compelling than making a demonstration of it. Hence “demo.” No one graduates without making a demo.